Soooo, if you’ve been following my blog at all lately, you may have seen a post about The New Activist Podcast. I linked to a specific episode about Parker Clay. Do you remember? Click that link and go back and listen.
I was pretty impressed with their vision about creating products that can compete with the big wigs out there. I’ve been thinking about the idea of organizations having a socially minded outlook. There’s a ton out there right now and it’s pretty amazing. But sometimes I’m hesitant because the craft isn’t perfected, the cause isn’t strategic, or seems to be birthed out of coping another company. I could be 100% wrong about some of these orgs. I probably am. But I’m just talking out loud, here.
Anyway, I started really thinking about buying from businesses like Parker Clay because I believe in what they’re doing. They’ve caused me to have an emotional attachment to them. I needed a new purse and it kind of just made sense. So I bought one. And now I’m super proud to own it. I was like a kid anticipating an afternoon at the pool. I couldn’t wait for it to come in the mail. And that kind of sealed the deal for me. I came to the conclusion that whenever I can, I want to buy things from like-minded organizations like Parker Clay for a few reasons:
- I will ultimately buy less because things are usually a bit more expensive. And I ain’t rich.
- That being said, I will be paying not only for the quality of the product, but for the process of the product, which seeks to see individuals thrive, flourish, and walk in dignity in their environment all around the world.
- Because I’m spending more, it causes me to work and plan for what I buy, which (hopefully) causes less unnecessary purchases. (Many times we run to the store to buy a cheaper version of something, just for the sake of having it right then and now.)
Listen, I could go to Target and get a black purse that probably looks comparable. Yes, it would be easier, cheaper, and would get the job done. But the quality won’t compare. And honestly I feel so much prouder purchasing from a company with a mission like this:
We are dedicated to transforming communities in Ethiopia through social and economic empowerment.
PSA: I still love Target. This post is not about Target. I know this will be a journey that will take years because it is costlier to live socially aware. But quality matters and we live in a world where we get to choose who we buy from. We don’t live in a world where we all go down to the general store to buy the same thing as Tom, Dick, and Harry. We have choices and that’s amazing.
So if you haven’t listened to Parker Clay’s story yet, scroll back up where I linked the podcast and check it out. After that, you’ll want to hit the link right below this. I’m just sayin’.
***Also, if you’re like, how do I get a discount on dis shiz. Look no further.